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Introduction to Prospect Research at NYU


Adjunct Assistant Professor
Introduction to Prospect Research

George H. Heyman Jr. Center for Philanthropy and Fundraising 
New York University School of Continuing and Professional Studies 
New York, NY
November 7 - December 5, 2013
Thursday’s 6:30 - 9:00pm, every other week

To help your organization flourish, you need to know how to locate and use tools that identify and evaluate prospects and track donors. Explore topics such as prospecting for new donors, including using cost-effective research tools, accessing free information, and evaluating a prospect’s ability and inclination to give, as well as storing, retrieving, and disseminating information. Also, discuss confidentiality and other ethical and legal issues.