Workshops & Events 2021
Tony Martignetti Nonprofit Radio
October 11, 2021
On the October 11 episode of Tony Martignetti's podcast, Nonprofit Radio, Poonam spoke about getting to know your new year-end donors and offered artful strategies to cultivate, retain and upgrade them based on former and current clients’ successes.
Sree Sreenivasan, Marshall R. Loeb visiting professor at Stony Brook University School of Journalism in New York and Founder/CEO of Digimentors wrote on LinkedIn:
I always learn so much from Poonam Prasad, one of the top philanthropy consultants in American about fundraising. Many of her top tips are in this Tony Martignetti podcast!
Among them:
Get to know your existing donors.
Help them to get to know you.
Receipt w/in 48hrs.
Research anyone over certain amount.
Do donor surveys.
HER MANTRA: Say thank you 7 times! (seems impossible, but she explains how!)
In each episode of Nonprofit Radio, trusted experts and leading thinkers join Tony Martignetti each week to tackle the tough issues. Nonprofit Radio is the #1 podcast for nonprofit professionals, with over 13,000 weekly listeners.
Panelist
WOC’s the Word Episode 4: Reflections on the Asian American and Pacific Islander Experience as a Woman in Fundraising and Philanthropy
May 25, 2021
PCR President Poonam Prasad participated in the latest installment of WOC’s the Word, Women of Color in Fundraising and Philanthropy’s interview series that amplifies diverse voices in the non-profit fundraising sector.
The episode, Reflections on the Asian American and Pacific Islander Experience as a Woman in Fundraising and Philanthropy, focused on AAPI women in fundraising and philanthropy and how all women of color can come together in the spirit of allyship. Poonam was joined by fellow WOC Advisory Committee Member and director of UN Women USA, Mary Luke. WOC Founder Yolanda Johnson hosted the event.
You can view a clip of the episode on the right, and click here to learn more about WOC’s the Word!
PhilanthroCon 2021
May 18 - May 19, 2021
The New York City chapter of the Association of Fundraising Professionals presented the first PhilanthroCon this year. The two-day event allowed fundraising professionals to connect virtually with experts from across multiple fundraising disciplines, including direct response, major gifts, planned giving, marketing, and more!
PCR President Poonam Prasad, along with our colleague and former client Edie Pearson, facilitated a breakout session, “Using Research to Maximize Your Major Gifts.” The session focused on how to ethically use public data to move and upgrade donors' interest and giving to nonprofits, and what pieces of data are most critical to driving engagement and solicitation strategies.
