Nonprofit Management Program Faculty
Research in Fundraising
Columbia University School of Professional Studies
New York, NY
Thursdays, September 8 to November 3, 2016
6:10pm – 9:00pm
This course teaches students the practical skills needed to develop and utilize research for fundraising efforts. It introduces students to assorted research tools and teaches them to develop targeted research strategies. Within an ethical context, they learn how to obtain information on donors and other funding sources. The course also covers how to summarize research findings and how to use research for enhanced written communications.