Prasad Consulting & Research

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Fundraising Day New York Conference

Presenter and Research Track Co- Chair
Association of Fundraising Professionals (AFP) Fund Raising Day in New York Conference

The New York Marriott Marquis 
New York City
Friday, June 8, 2012

The 10 Most Important Things You Need to Know about Major Donor Research

(Plus, your questions answered.)
As you adjust to the new normal and a more thinly-staffed development department, researching donors and prospects is more important than ever in order to maximize your time and resources. Poonam Prasad, President of New York City-based consulting firm Prasad Consulting & Research, reveals the mysteries of expensive and similar-sounding online wealth identification databases, free websites, and other resources. Is Googling good enough or must you invest mega dollars to bring in major gifts in today's challenging environment?

You'll learn:

  • How prospect research can help your organization to maximize donor potential.

  • Beyond Google; how to recognize good research, and which research tools to invest in.

  • Tips for maximum efficiency and accuracy.

20th Anniversary Committee Chair
New York Women's Agenda 20th Anniversary Celebration Kick Off Event: 
Coffee and Conversation with New York City Council Speaker Christine Quinn
39 Broadway, Suite 2300, New York, NY
Thursday, March 1, 2012
8:00 – 9:30am

A morning of coffee and conversation with New York City Council Speaker Christine Quinn to launch the New York Women's Agenda's 20th Anniversary celebration. This event is for NYWA member organization presidents and 20th Anniversary Fund donors.